Most everyone wants to improve their circumstances in one way or another. Whether it be by earning more money, climbing the status ladder, making a name for oneself, or all the above, people generally seem to want a bigger piece of the pie. Unfortunately, there aren’t many who will obtain what they strive for. There are a myriad of reasons for this, but a common explanation for why people fall short of their goals is because side gigs are not as easy as they appear.
Unrealistic expectations—minimal input resulting in a high success rate—cause projects to fail before they even begin.
We all have those friends and family members trying to sell fragrances, makeup, and diet potions. We may also know a few people who dove headfirst into the bottomless pit of bloggers, influencers, streamers, or content creators (modern-day get-rich-quick schemes). The one thing all these “hustles” have in common is that, on the surface, they appear easy to do. However, perception makes fools of us all. Reality is often harsh and unforgiving.
Once the dust settles, excitement for taking on a new project fades, and the distance between you and the pot of gold expands when reality kicks in. The once brightly envisioned future gets blurred by the often overwhelming responsibilities of the present.
The rare, exceptional few who’ve found success are really good at what they do and make it look easy (it looks easy because they have the skills to do “it” properly). Sometimes, they’re plain lucky but no one should ever count on winning the lottery just by throwing a hat in the ring. Regardless, this perceived simplicity leads some to believe that they can accomplish the same thing hustlers before them have. All one needs is some friends, a few bucks, basic equipment, and a can-do attitude; so they say. What they don’t tell us is how much behind-the-scenes work is actually involved; how much know-how, time, effort, and skill is required to make even the slightest dent in progressing toward your goal.
Take this site, for instance.
Despite being promised a simple website-building tool, countless articles, tech friends, videos and books had to be consulted to get this thing up and running. Much more is involved in maintaining it than expected (God forbid the darn thing crashes!), money is always needed for improvements and advertising, and I couldn’t begin to calculate how much time and effort is required to post content regularly.
There’s also the branding aspect which is its own beast to tame. Social media (I have four accounts to manage) may look simple enough, but it’s far more complicated from the admin perspective. Each platform requires extensive knowledge to utilize their programs effectively. And after all I’ve put into them, there is still much much MUCH more work to be done and improvements to be made!
But please believe me when I say, I am not complaining. Putting forth the effort, making sacrifices, and practicing dedication is its own reward (I will never give up until I reach my personal goals!). Even when things go wrong or there are new obstacles to hurdle, I enjoy what I do.
I did not write this article to discourage anyone from pursuing whatever it is they want to pursue, I am merely trying to enlighten readers by laying out realistic expectations. No matter what you venture into, it will not be as easy as it looks or sounds. Your imagination will trick you into thinking your journey will be a walk in the park, but nothing about this life is easy. Nothing.
BUT YOU CAN DO IT!
The people that succeed keep moving forward through a fair amount of study, practice, dedication, adversity and failure. The difference between those who make it and those who don’t are the ones willing to commit to a task, sacrificing various aspects of their lives to get where they want. I’m not saying it’s healthy nor am I recommending you work until exhaustion, just understand you likely won’t find instant success in anything.
Don’t become mesmerized by the gold for it is guarded by a hungry, angry dragon. Move forward, be willing to do the work necessary to slay the beast to get the gold.
“Nothing in the world is worth having or worth doing unless it means effort, pain, difficulty… I have never in my life envied a human being who led an easy life. I have envied a great many people who led difficult lives and led them well.” —Theodore Roosevelt
Before you go!
What do you think? Have you started something thinking it was going to be easy? Do you know others who have done the same but quit once reality became difficult? I want to hear your stories! Be sure to leave your thoughts in the ‘Comments’ section below!
Also, if you like what you’ve read, you may enjoy my book as well! More Details below!
My Book, Through the Devil’s Eyes, is Now Available at Barnes & Noble!
Synopsis: God vs. Devil, Good vs. Evil—Who Will Win the Battle for the Souls of Mankind?
Through the Devil’s Eyes is Also Available on Amazon!
You’ve Heard God’s Side of the Story. Time to Hear Mine!
Lastly, you may enjoy the following video where I discuss how we should expect to be an amateur when starting something new: